AM Design

Wikipedia has this to say about Graphic Design:

"A graphic designer is a professional within the graphic design and graphic arts industry who assembles together images, typography or motion graphics to create a piece of design. A graphic designer creates the graphics primarily for published, printed or electronic media, such as brochures (sometimes) and advertising. They are also sometimes responsible for typesetting, illustration, user interfaces, web design, or may take a teaching position. A core responsibility of the designer's job is to present information in a way that is both accessible and memorable".

Graphics are needed for nearly all marketing purposes and are being created by designers all over the world for this reason.

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Probably the most important first consideration for developing a powerful and compelling branding and marketing core message for your business, is to remember an old fashioned but still very applicable advertising maxim:

Say something, say it well, and say it often.

At this early stage you should also ask yourself why customers should buy from you or use your services, and perhaps more importantly why should they even take a second glance. Without strong branding and a persuasive marketing campaign which sells your products or services in a nutshell fashion, consumers may 'walk on by'.

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People form an immediate subconscious opinion about you and your website or your promotional material, and therefore your business and your products or services.

Immediate opinions are formed by visitors to websites, and by readers of promotional and advertising material. They are subliminally influenced by colours used in the design, as well as by the design itself and its useability or its message.

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